Henderson Baracco

Una strategia digitale per rivedere l'esperienza di vendita online e avviare una strategia di content dedicata.

A perfect balance between history and innovation that is realised in the quality craftsmanship skilfully combined with the research of materials: the signature of Henderson Baracco, a historic Made in Italy luxury craft footwear company. To consolidate the brand’s presence in the digital world, we started from the foundations, with co-design sessions aimed at defining the elements capable of bringing out a recognisable identity: the new guidelines for the restyling of the website.