Footer Wine
Footer 2.0 – Reimagining our "Col Fondo"
Naming, Packaging
Footer was born a few years ago from our passion for honest winemaking and a love for research projects that allow us to experiment and keep our creativity alive.
We wanted to create a natural “col fondo” (unfiltered) wine that spoke the language we use every day: digital. Nomen omen: “Footer” refers to the bottom of a webpage… and the sediment at the bottom of the bottle!
Because experimentation never stops, the project has recently evolved: the name remains, but the label has been completely reimagined.
Printed on textured white paper and enriched with gold foil and raised varnish, it utilizes variable data digital printing. Through AI, the signature black pixel pattern is generated uniquely every time. From a single source design, a system of controlled randomization makes the pixels “cascade” towards the bottom with slight, unrepeatable variations.
The result? Every bottle is a unique edition—a must-have label for any respectable cellar.
